An Overview Of The Premium Brand
The Premium e cigarette is a popular brand of electronic cigarette manufactured and sold by Premium eStore LLC of Virginia Beach, Virginia. Premium incorporated in 2008 and immediately began research and development into e cigarette technology producing two part and single piece electronic cigarettes and establishing their commitment to bringing a range of nicotine alternative products to the marketplace. Although based in the US where it maintains two warehouses, Premium has positioned itself as a leader in the world wide e-cigarette industry with its state of the art distribution center in Western Europe.
Premium is noted for their signature cartomizer flavor “Premium Tobacco” and also offers a wide range of other cartridge flavors. Additionally Premium is famous for their unique line of custom design batteries and they provide the largest selection of color for e-cigs and their accessories. They are noteworthy for being one of the few companies that test their refill cartridges on a regular basis at a FDA certified chemical laboratory.
Premium has greatly expanded the vaping concept in exciting new ways with their introduction of the innovative e-Cigar and e-Pipe options. These products provide a smokeless, tobacco free alternative to traditional pipes and cigars which –even more than cigarettes to some minds—emit great odiferous clouds of smoke. Both the e-Cigar and e-Pipe offer cartridges that uniquely approximate the flavors of popular tobacco cigars and pipes.
But the flagship of Premium remains their e-Cigarette line and their highly regarded PR110 model. This e-cig features a stainless steel shell, microelectronic circuitry, lithium battery drawer, a highly sensitive sensor and atomization chamber, coupled with an atomized cartridge. The cartridge itself includes an inhaler and a liquid container containing nicotine diluents. Both inhale and liquid cylinder are fully disposable. The Premium e-Cig is powered by a 3.6v-3.8 v special lithium battery and special charger neither of which can be swapped out with any other battery or charger. The battery is guaranteed for approximately 300 charges.
Features of the Premium e-cig include:
- Refill cartridges designed for approximately 250 drags—a capacity 2-3 greater than the 3 part e-cig on the market. Each refill cartridge is equivalent to more than a pack of tobacco cigarettes
- The Premium consists of only two components
- A single step refill cartomizer replacement— replacing a cartomizers is as simple as unscrewing an empty refill and threading a new one on.
- Built in atomizer in each refill cartridge along with the nicotine pad. No worries about accidental damage to an e-cig atomizer from refill to refill.
- The size, shape color and feel of the Premium closely resemble tobacco cigarettes
- The texture of the inhaler is similar to a tobacco cigarette.
- The inhaled vapor has the taste and feel of a deep drag of a traditional cigarette, without the harmful tars and carcinogens.
- All parts that come into contact with your mouth are hygienically replaced with each new cartridge.
Premium offers a full line of start kit options as well as e-cig cases, color batteries, refill cartridges and their new disposable e-cigarettes, as well as a fully disposable mini e-cigar. Premium also maintains a full line of accessories including e-Cig stands, car chargers, adapters, USB chargers, and replacement bodies and atomizers for their e-Cigar.
Here are a few comments from satisfied users of the Premium brand e-Cig:
“going to the premium was like going from a Oldsmobile to a Mercedes Benz”
”If you enjoy menthol cigs, nobody does it better than Premium…”
“Start with Premium, most of the other brands don’t hold a candle to them!”
“I have tried other brands… but the flavor isn’t anywhere near as good as Premium”
Premium backs up their products with stellar customer service and moreover, proudly displays their safety certificates on their website as proof of the quality of their products.
Riccardo’s Opinion of the Premium E Cigarette
The Premium E Cig is certainly a device intended for the higher end of the market with a price tag of at least $79.99 for a starter kit with 2 batteries. They claim their product is the best on the market, and their name is obviously intended to convey this idea to the consumer. The most important thing of course is whether this device is enjoyable to smoke, only then can we decide if it is worth considering for the smoker looking for a tobacco replacement.
Picking up the Premium e cigarette for the first time I got the distinct impression I had seen it before thanks to the fact it looks so similar to many of the other products you can currently find on the market. In particular it bares more than a passing resemblance in size, shape and design to the e-cigs from the likes of Green Smoke and South Beach. This isn’t a bad thing as necessarily as both these companies make fine products, but sometimes it’s just nice to get your hands on something completely different from anything you have seen before such as when you get a Safe Cig Micro.
The Premium is obviously a well made product. It feels nice in the hands, the cartomizers screw snug and secure into the battery, and the company has put a lot of thought and effort into it’s branding. It seems like this is a retailer who wants to be in the market for the long term, compared to some of the competition who give the impression they are in it for the quick buck. Having said that, the Premium isn’t one of those products which really stands out and makes you want to tell the world about it. It does the job it was build for well, but there are other options out there which are a class above this one. This reason I feel this way comes down to a couple of main points:
The taste and throat hit you get when you take a draw on these isn’t up to the standard of the best brands out there. V2, Green Smoke and Safe Cig are ahead of Premium in this department as far as I’m concerned.
I’ve had the unpleasant experience of nicotine liquid leaking from the carts when taking a draw from the Premium. This is a problem which you will find in many brands on occassion, but it’s still pretty nasty when it occurs.
Overall I think the Premium is a product most people would be happy with if they had never tried some of the more accomplished e cigarettes out there. If you can get a large discount on your starter kit then it might be worth considering, but if you have to spend $80 on it you would get better value if you opted for a Safe Cig Micro instead.